Author Archives

Nativo is the leading advertising technology platform for brand advertisers and publishers to distribute, optimize, and measure native advertising. Nativo arms brand advertisers with a comprehensive catalog of native formats and the ultimate content advertising platform that combines automation and insights with highest-quality reach. For media companies, Nativo provides an integrated native technology stack that […]

Flurry is an analytics platform for analyzing consumer interactions with mobile applications. It offers solutions for marketers to advertise in-apps, as well as a service for applying monetization structures to mobile apps. Flurry reports metrics such as sessions, active devices in real time. Also it reports app usage metrics such as active users, new devices, […]

E-Planning is an adserver founded in 1998. They also provide programmatic buying and header bidding solutions. E-Planning provides various reports at different levels. It reports on dimensions such as campaigns, Orders, Sites, Zones, Advertisers, Keywords and Conversions and metrics such as Impressions, Blank Impressions, Clicks, Unique users, Unique Clicks as well as Viewability metrics. For […]

PushEngage is a push notifications platform for both web and mobile, created to help sales and marketing teams segment and send web push messages automatically. The software enables sales teams and marketers to group or segment their target audience based on custom criteria such as their landing page URLs, browsed URL history, and location among […]

Zemanta offers unified campaign tracking, impression-level decisioning-making abilities and integrations with first and third party data platforms to help you meet your native advertising objectives. Zemanta has Built-in impression, click and conversion tracking and provides Real-time analytics. To authenticate, Zemanta REST API uses two-legged OAuth2 authentication using client credentials. The client credentials are used to […]

Voluum is a well-known affiliate marketing tracking tool. But with Voluum, you can track other campaigns as well. With Voluum tracking you can: See how your advertising campaigns are performing. Analyze the data from these campaigns. Upscale your affiliate business. Optimize and make your ads more effective. Voluum provides reports on metrics such as traffic […]

Amazon’s affiliate program, also known as Amazon Associates, is an affiliate marketing program that allows users to monetize their websites, blogs or social media. Amazon affiliate users simply place links to Amazon products on their site, and when a customer makes a purchase via one of their links, the user receives a commission. Amazon provides […]

Revcontent is a native advertising platform, allowing publishers a way to monetize their site and advertisers a way to drive traffic. For publishers, Revcontent widgets can be featured on their site with advertisers bidding for placements, generating revenue for the publisher. With flexible technology, Revcontent widgets are exclusive to the world’s best premium publishers. Publishers […]

Now we support SpringServe. Springserve is one of the leading independent video ad serving platforms. It offers a full stack of ad serving, optimization, and automation solutions to make video ad serving smarter. It provides reports such as Supply, Demand and Bid, including OTT-focused reports such as pod-fill rate & ad duration are delivered in […]