Pacing & Run-Rate

Stay Ahead of Targets, Not Behind Them

In the world of digital publishing, real-time visibility into campaign pacing isn’t a luxury — it’s a necessity. Tercept’s Pacing & Run-Rate solution helps you proactively manage your direct and programmatic campaigns, ensuring you hit revenue goals without the last-minute scramble.

🚦 Real-Time Pacing Monitoring

Get instant visibility into how your campaigns are performing against their delivery targets. Know exactly which deals are overpacing, underdelivering, or at risk — before they become a problem.

🔄 Automated Run-Rate Projections

Forget static Excel sheets and guesstimates. Tercept continuously recalculates run-rate based on real-time delivery trends, inventory shifts, and seasonal patterns — giving you accurate forecasts you can act on.

📍 Granular Control

Drill down by campaign, advertiser, deal type, geo, format, or sales owner. Slice and dice performance with complete flexibility — and share custom dashboards with internal teams or clients.

💡 Take Informed Action

Underdelivering campaigns? Tercept can alert you early and highlight optimization levers like CPM adjustments, inventory reallocation, or frequency caps. Make decisions that matter — faster.

🧘 Zero Spreadsheet Stress

No more hunting for numbers, refreshing pivot tables, or versioning chaos. Let Tercept unify pacing data across platforms into one intuitive dashboard.

Because in ad ops, every impression counts.
With Tercept, pacing management becomes your strategic advantage, not a daily fire drill.