Uncover the True Granularity Behind Your Ad Performance

Pixel or SDK-level logs are the most detailed source of truth for ad monetization and user behavior. While most analytics tools stop at aggregate reports, Tercept dives deeper—unlocking log-level data that helps publishers analyze every single impression, click, install, or in-app event.

Why Event Level Data Matters:

• 🔍 Event-Level Precision: Go beyond summaries. See exactly which user triggered which event, on which device, network, and timestamp.
  
• 📈 Custom Attribution Models: Build your own logic for revenue attribution, campaign effectiveness, and fraud detection based on raw event streams.
  
• 🧩 Cross-Platform Cohort Analysis: Stitch user journeys across web, app, and device-level identifiers to see true lifetime value (LTV) and retention.
  
• 🚨 Fraud & Anomaly Detection: Detect suspicious patterns at the most granular level—like duplicate installs, spoofed events, or delayed conversions.
  
• 🔄 Full Transparency: Get control over what your ad partners are reporting and validate it independently using your own log data.
  

How Tercept Helps:

• Seamless integration with major MMPs, SDKs, and ad networks
  
• Pre-built dashboards and cohort visualizations
  
• Scalable log ingestion & storage pipelines
  
• Powerful querying and alerting on raw log-level data
  

Turn your raw event data into real-time insights—with full visibility, transparency, and control.